It seems that from the moment Drake entered the rap game that he was destined to polarize all fans of the last great American art form. With a background tied to him like Canadian, suburban, and child-actor, Drizzy doesn't carry a run-of-the-mill resume for the rap game. In spite of all of that, he sits atop the totem pole currently. His influence stretching to immeasurable heights spawning artists like PartyNextDoor and iLoveMakonnen simply by hopping on a feature.
This momentum fell into question following internal struggle playing out from Cash Money between Wayne and Birdman. With the drama looming over Drake, his response appeared on SoundCloud on the release date anniversary of his statement to the game we know as So Far Gone. If You're Reading This It's Too Late immediately catapulted to the top Twitter trending topics, as well as setting a Spotify streaming record. Originally planned to be a mixtape, the Toronto emcee But the main question would remain if the hottest rapper in the game would retain that title.
The album/mixtape contains some of Drake's most straightforward rapping on a project he has released. It finds Drake being aggressive, fast-paced, and bitter about his label situation. This frustration is evident in songs like No Tellin' where he raps, "Envelopes comin', letter opener/ I'm hopin' for a check again, ain't no tellin'."
The production is handled by Boi-1da for a large portion, featuring familiar faces like 40, PartyNextDoor, and Vinylz. Boi-1da's contributions are very minimalistic beats while PartyNextDoor stayed true to his airy Toronto sound. The two songs handled by 40 just happen to be the album's highlights sonically.
Overall, If You're Reading This It's Too Late will remain at the forefront of people's minds only until the next big rap album releases. Sure, it has individual tracks that will standout like Star 67 and the incredible Know Yourself, but this latest entry in Drake's streak of over-saturation will certainly be lost in the sauce with too many heavyweights dropping material this year. An album that showcases Drake largely uninspired and flow-biting off more than he could chew. Throwaways or not, the man released it with a price tag. And with that taken into consideration with the current condition of the game, that top spot might be more available than ever for contenders.